Careers

Digital Marketing Specialist

Starting as Part-Time with potential for Full-Time
20-40 Hours/week
Flexible Schedule (must work at least half the hours based on Mountain Time Zone (MST)
Wages: DOE

Are you a data-driven marketing enthusiast with a passion for innovative strategies and outstanding results? Join our dynamic team at Zaptify, a full-service marketing agency specializing in marketing automation software. We are seeking a highly skilled Digital Marketing Specialist to help us drive our clients' online presence to new heights. If you have a deep understanding of KPIs, love setting up UTMs, Facebook pixels, Google tags, and thrive in the world of Google Analytics and SEO, we want to hear from you! Be a part of our journey in shaping the future of digital marketing and unleash the true potential of brands. Apply now to embark on an exciting career with Zaptify!

Job Responsibilities:

Develop and execute data-driven marketing strategies to enhance client online visibility and drive engagement.
Monitor and analyze marketing performance metrics, utilizing in-depth knowledge of KPIs, to identify areas for improvement and implement data-backed solutions.
Setup and manage UTMs, Facebook pixels, Google tags, and Google Analytics to track and measure the effectiveness of various marketing campaigns.
Implement technical SEO best practices to optimize website content and improve organic search rankings.
Leverage expertise of gohighlevel.com to streamline client workflows, automate processes, and enhance lead generation efforts.
Collaborate with the marketing team to create and optimize Google PPC campaigns, ensuring maximum ROI.
Utilize marketing analytics to gather insights and make data-driven recommendations for campaign optimization and budget allocation.
Create, monitor, and optimize Facebook Ads campaigns to reach target audiences and drive desired outcomes.
Stay updated with industry trends, tools, and technologies to continuously improve marketing strategies and tactics.
Contribute to the development of marketing reports and presentations for clients, providing clear and actionable insights.

Applicant Requirements / Qualifications:

Bachelor's degree in Marketing, Business, or equivalent experience.
Proven experience as a Digital Marketing Specialist with a successful track record of implementing data-driven marketing strategies.
In-depth knowledge and hands-on experience with Google Analytics, Google Search, and SEO best practices.
Proficiency in setting up and managing UTMs, Facebook pixels, and Google tags to measure campaign performance accurately.
Strong analytical skills and the ability to interpret complex data sets to make informed marketing decisions.
Proficiency in managing Facebook Ads and other paid media campaigns effectively.
Excellent communication and collaboration skills to work effectively within a team and liaise with clients.
Excellent verbal and written communication in English.
Demonstrated ability to adapt to changing marketing trends and implement innovative strategies.
Certifications in relevant marketing platforms and technologies are a plus.

As a Digital Marketing Specialist, we value individuals who can think critically, proactively identify opportunities, and take the initiative to develop creative and data-driven solutions. We are looking for self-starters who are enthusiastic about exploring the dynamic landscape of digital marketing, leveraging their expertise to drive results, and contributing to the success of our clients and the overall team.

We are seeking a passionate Digital Marketing Specialist who thrives in a dynamic and fast-paced environment. If you are a data-driven marketer with a passion for staying ahead of the curve and achieving exceptional results, we encourage you to apply and be on the ground floor of an up and coming marketing software agency. This is perfect for an entrepreneur minded person that would still rather work for someone else.

Who This Position Is Not For:

Candidates who may not be a good fit for this position are those who are task-oriented and require constant guidance in their work.
This person says, "tell me what to do and I'll do it".
This is not a beginner level position where you will be told every task or taught digital marketing.
While we encourage continuous learning and growth, candidates who are entirely new to marketing and seek a role where they are solely given tasks without taking ownership may find this position challenging.
You work according to the clock and check in and out at a given time regardless of if an important task is done or not.
You're a robot who just follows directions (SOP) and doesn't problem solve and figure out the best way to do something.
If this describes you, please don't apply for this position.

Apply Online

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